After such prominents as Philip Kotler and Guy Kawasaki, Ronny Max is also coming to Slovakia. Ronny is considered to be a global guru of customer behavior analysts in the retail sector. The biggest players in the industry are coming for the advice. Do not hesitate to sign up for the Retail Innovations Conference II, which will be held on April 12th at the legendary Radisson Blu Carlton Hotel.
The Slovak retail community has an unique opportunity to see, hear and talk to the man who stood at the birth of a new retail analyst. “People Tracking” and “Behavior Analytics” are just some of the areas that use modern technology to look closely at the customer’s path and physical retail behavior.
Ronny Max is the founder of Behavior Analytics Academy and director of Silicon Waves. She is the author of Behavior Analytics in Retail, and participated in the Vision – project with Stanford University (the breakthrough in human behavior, including the well-known Stanford experiment took place at this university).
“We are thrilled that the world-renowned expert on behavioral analysis will share her world-wide experience from practice with us. I believe that the participants of the festival will benefit from her unique view of customer behavior. Ronny will talk about optimizing processes and costs, looking for reserves and development options to increase profitability from a unit of sales, ie increasing the conversion rate,” says Tibor Tabery, founder of the Retail Innovations Conference concept.
Silicon Waves and Ronny Max personally collaborated with more than 150 retailers, solution providers, and other commercial entities. Thanks to her strategic consulting, training course and expertise in monitoring and analyzing customer behavior, her clients have achieved significant revenue growth. Even on such saturated and highly-competitive US market.